Join Our Team as a Brand & Marketing Lead at Buenro. We hire remotely across locations within a +/- 3-4 hour timezone difference of CET.
Our vision: enabling a world of life-changing experiences.
The most important moments in our lives often happen in person. We meet a partner, a co-founder, an investor or a best friend at a gathering we only heard about because we knew the right person.
Our mission: make event curators successful. It drives everything we build. The more curators thrive, the more of these experiences exist, and the closer we get to our vision.
Buenro is a marketplace for destination events. Curators of festivals, conferences and curated gatherings sell their tickets through Buenro, and their guests book where to stay in the same flow, from a private villa to any of 3 million hotels worldwide. Ticketing platforms only see the ticket. We see the whole trip, and we share our revenue with the curators who made it happen, giving them an income stream they've never had.
And it doesn't end when the event does. Curators keep benefiting from the community they built: whenever their members travel again and book through Buenro, the curator keeps earning. We match the price of the accommodation that the user can find anywhere else, so booking with us costs a guest nothing extra, yet every stay rewards the community that brought them together. It's an effortless way for people to give back to the experiences that changed their lives.
Where we are today
Proven in the real world. We've successfully launched our product, guests have adopted the full ticket-and-stay experience with no friction, and results keep beating our forecasts. It's proving to be a compelling solution for event curators.
Signed with leading event curators on multi-year exclusive partnerships, with a strong pipeline of festivals, conferences and destination events across music, business and sport.
Well funded and in a strong position, backed by founder-angels who are deeply devoted to our vision. They're here not for a quick return but for what we're building: bringing people together in real life, and the impact that will have.
A fully remote team with leaders from BCG, Uber, Airbnb, Goldman Sachs, J.P. Morgan and other exceptional companies.
Our culture is fast-moving, collaborative, and deeply caring about the experiences we create and support - both for our customers and within the team itself.
We're looking for a Brand & Marketing Lead to own how Buenro shows up in the world. This is a rare opportunity to define a brand narrative from the ground up at a company that sits at the intersection of travel, technology, and exclusive live experiences.
You'll bring sharp instincts from consumer-facing subscription or membership businesses, Ideally aligned to social and travel tech, where you understand how brand builds long-term loyalty and how great marketing converts curiosity into committed users. At Buenro, you'll apply that thinking across two distinct audiences: the event organisers who partner with us, and the guests who attend their events
This is a hands-on, high-ownership role. You won't be managing a large team, you'll be the one crafting the brand narrative, building the playbook, and driving execution.
Own and evolve Buenro's brand identity - voice, visual language, positioning - ensuring it resonates with a discerning, experience-led, travel audience.
Develop brand guidelines and ensure consistency across all touchpoints, from product copy to partnerships to social.
Translate a complex, two-sided value proposition into clear, compelling narratives for both event organisers and attendees.
Thread the needle of Buenro's brand narrative between product, social, and IRL.
Build and manage B2C and B2B marketing campaigns that drive awareness and lead generation across digital channels.
Draw on your subscription / membership knowledge and social and travel tech background to design retention-oriented communications - lifecycle emails, newsletters, onboarding flows, re-engagement sequences.
Work closely with the product and leadership teams to ensure marketing is aligned to conversion and growth goals.
Manage content schedules across channels (social, email, website, blog) that builds trust, community, and brand affinity.
Identify and build relationships with brand partners, ambassadors, and event organisers who align with the Buenro positioning.
Capture and tell the stories of real Buenro experiences to fuel organic growth and social proof.
Design and lead IRL marketing activations at the events of our organiser partners.
Set up and own marketing analytics - track what's working, report on KPIs, and iterate quickly.
Bring a test-and-learn mindset to everything, from subject lines to campaign structure.
We care less about a specific job title history and more about the right combination of skills, mindset, and experience. That said, here's what will set you up for success in this role:
3-7 years of brand and marketing experience, with meaningful time spent in a consumer subscription / membership-based business (apps, platforms, or services), ideally in social and travel tech.
A strong understanding of how brand and marketing work together - you don't see them as separate disciplines.
Your a storyteller, you understand a brand should permeate through all touch points of a customer's journey.
You have experience directing creative teams to create content that aligns with your brand world.
You sweat over the little things: the easter eggs, the delights, and the good vibes that create a delightful & memorable brand experience.
You have exceptional taste for design, and no issues articulating how your vision should show up in the world
Hands-on experience with lifecycle marketing and CRM tools (e.g. Braze, Klaviyo, Hubspot, or similar).
Proven ability to build and execute a content strategy across social, email, and owned channels.
Comfortable operating in ambiguity and building from scratch - you can create structure where there isn't any yet.
Strong copywriting ability; you can craft a message that feels premium and cheeky, without being pretentious.
Data-literate - you know how to measure what matters and can translate data into decisions.
A genuine passion for travel, destination events, or premium lifestyle experiences is a real plus.
Experience marketing to both B2C and B2B audiences within the same role or company.
Familiarity with the events, hospitality, or luxury travel sector.
Experience building a brand at a seed or Series A stage startup.
Basic design sensibility and comfort working in tools like Figma or Canva to brief.
We operate as a fully remote company, enabling work-from-home for all team members. Everyone who joins gets equity through our option plan, so you share in what we build together. We also take time off seriously: generous time off, plus a week each year when the whole company switches off together., and access to at-cost accommodations at Buenro's global bases around the world.
Ready to Take the Next Step? If you’re excited about this role, we’d love to meet you! Apply today with your resume and a brief cover letter explaining why you’re the perfect fit for this role.
Intro & Fit Interview with Talent Lead
Interview with CXO
Case study / Assignment
Interview with Product / Commercial
Final Interview with CEO
References and Offer
Buenro is building something genuinely new — and the way we tell that story matters enormously. If you're excited about crafting a brand that resonates with people who care deeply about how they experience the world, we'd love to hear from you.
Buenro is committed to creating an inclusive workplace where everyone feels valued. We encourage applications from people of all backgrounds, cultures, and experiences.